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Investor Q&A Webinar

CEO Benjamin Cook, Sr. VP Donald Hamm, and CTO Muralee Balaguru answer the questions investors asked most. Here are the highlights.

About the webinar

My name is Benjamin Cook, CEO of Zirconia. I recently had the opportunity to host an exclusive investor Q&A webinar alongside Zirconia's Sr. VP Donald Hamm and CTO Muralee Balaguru.

Donald is our Sr. VP of Sales and has been in product development, launching products for nearly 30 years. He has launched over a hundred new products into the home improvement and commercial construction marketplace, generating over $100 million in sales.

Muralee is my co-founder and Chief Technical Officer here at Zirconia. As an engineer with a JD in law, he has a clear understanding of the issues facing infrastructure. He manages R&D and handles all of our patents and other technical matters.

Below we highlight some of the most important questions addressed during the webinar, in case you missed it.

What is Zirconia's mission?

Benjamin Cook, CEO

We make food and water infrastructure less toxic, safer, better performing, and more durable. Zirconia is a material science and technology company. We make nano-ceramic coatings for sustainable infrastructure.

Our ceramic surface treatment technology is exceptional. It is a ceramic coating that chemically bonds and cures at room temperature. No kiln needed. This is a result of some very special nanoscale science.

It resists heat, cold, water, salt, and ultraviolet light, and its surface resists microbial growth. This matters because of the way we live our lives and how we interact with infrastructure.

What is the value-driven nature of Zirconia's technology?

Donald Hamm, Sr. VP of Sales

One of the strengths of presenting this to our customers is that we are not just bringing them new technology, and we are not bringing them an ultimate solution that is unattainable or too expensive to be useful in the market.

What we are finding with what we are doing is bringing a truly value-driven product. As one of our contractors and sales teams says, we don't sell it as the cheapest or the most expensive. We sell it as the most valuable system and the best value.

We significantly reduce labor costs compared to traditional coatings, because less preparation is needed. Our product can go on wet concrete. Every other product on the market requires the surface to be dehumidified, which can take days or even weeks.

Have the coatings been tested by outside companies?

Muralee Balaguru, CTO

Yes, we have done numerous tests. We have had a wide variety of independent testing completed covering slip resistance and the antimicrobial aspects of our coatings. We are more than happy to share that data with anyone who wants to see it, though it is a technically detailed explanation.

Download the webinar deck and invest today

We strongly encourage you to watch the full webinar recap video and download the webinar deck for a deeper look at our technology, market opportunity, and growth strategy.

Zirconia is at the forefront of disrupting the $2.8 trillion annual concrete and steel corrosion market. We need your support to bring our green technology solution to infrastructure, lowering environmental toxicity and reducing CO2 emissions.

To join our community of 245+ early shareholders, visit our raise page on StartEngine and invest for as little as $200. If you have any questions that were not covered during the webinar, do not hesitate to reach out to the Zirconia team. We are happy to help.

Protect the asset before corrosion sets in.

Talk to our technical team about the right ceramic surface treatment for your concrete infrastructure.